Holland. The Original Cool.

October 23, 2013

By Jeff Campbell


The Dutch pharmaceutical industry has been ahead of the curve with respect to self-imposed transparency requirements. Although there may be some disagreement about how “cool” such disclosure requirements are, there can be no dispute that the pharmaceutical industry prefers an industry-generated solution over a governmental-imposed transparency scheme. There also can be no dispute that the Dutch pharmaceutical industry has proceeded with self-regulatory transparency measures far more quickly than its counterparts around the world.

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